The page that decides whether your investment becomes a list of contacts or a loss
All the work in content and media ends in a click. If whatever receives that click is slow, confusing or asks for too much information, the whole investment is lost in the final metre.
Why this usually goes wrong
Sending traffic to the homepage
The homepage speaks to everyone, and for that reason convinces nobody in particular. Someone who clicked a specific ad needs to land on a specific answer.
A form that is far too long
Every extra field drops conversion. And almost always the extra fields serve someone who will not even read the answer.
Slow on mobile
Most social traffic comes from mobile. Three seconds of loading already costs half the visits.
What the page carries
No small print: this is what you receive, and anything not listed here is agreed beforehand, in writing.
- A structure built around a single action, with no menu to escape through
- Copy that answers the real objections of the person arriving from the ad
- A short form, qualifying through choices rather than typing
- Proof: cases, numbers and testimonials, where they exist
- Speed and mobile readability as a requirement, not a final tweak
- Measurement wired in: every submission shows the source that brought the lead
Four steps, in this order
Offer
What the person gets by filling it in. Without that being clear, no page converts.
Structure
A block-level draft of the page, so the reasoning is approved before the design.
Build
The page built, the form connected and tracking verified with a test submission.
Tuning
After real traffic, we change what the data asks for — not what we happen to think.
Who this is for — and who it is not for
We would rather say it upfront. A meeting with someone who was never going to sign costs both sides time.
It makes sense if
- You already invest, or are about to invest, in advertising
- There is a specific offer to promote
- Someone answers the enquiries that come in
It does not make sense if
- The expectation is a page that converts without traffic
- There is no defined offer — in that case start with the diagnosis
- The goal is a full corporate website, which is a different service
What people ask before signing
How is this different from a website?
A website presents the whole company; a landing page has one subject and one action. Someone arriving from an ad needs the second.
Where do the leads go?
To your inbox and, if you use Manáry OS, straight into the CRM with the source recorded. No screenshots, no spreadsheets.
Can I edit it afterwards?
You can. We deliver it in Beaver Builder or in the tool you already use, and we show you how to change the copy without breaking anything.
How long until it is ready?
Between one and three weeks, depending on how much has to be written and produced from scratch.
Tell us what your brand needs and we answer with a plan
You receive a diagnosis of the profile and the website, a proposed direction and the scope of what would make sense to start with. No strings attached.
Request a proposal
We reply within one business day.